CASE STUDY
Strategic Consulting
We partnered with Rippleffect, a faith-based nonprofit ministry dedicated to providing community and resources for young people to discover and walk in their God-given calling, to develop a comprehensive brand identity and launch strategy that would position them for success from day one. Through strategic brand establishment, we created a cohesive visual identity and messaging framework that authentically communicated Rippleffect's mission and resonated with their target audience of students and supporters.
Our branding work laid the foundation for remarkable first-year results, directly contributing to their ability to raise over $42,000 in just six months while attracting nearly 50 students to their programs. The strong brand foundation we created also enabled significant digital growth, with Rippleffect building an engaged community of almost 700 social media followers, generating over 10,700 impressions, and securing 151 website subscribers. Understanding the need for both immediate impact and long-term flexibility, we developed brand assets and guidelines that could adapt as the organization evolved while maintaining consistent recognition and professional credibility. This case demonstrates how strategic branding can amplify mission-driven organizations, helping them connect with their target audience, achieve both fundraising and enrollment goals, and establish a compelling online presence that supports sustainable growth and community engagement.